帮我看看那里不对啊,明天要用的,谢谢The Chinese clothing enterprise already fully realized the importance of the brand construction when it develops today.Various enterprise also has utilized the modern marketing theory to establish its

来源:学生作业帮助网 编辑:作业帮 时间:2024/04/29 16:58:32

帮我看看那里不对啊,明天要用的,谢谢
The Chinese clothing enterprise already fully realized the importance of the brand construction when it develops today.Various enterprise also has utilized the modern marketing theory to establish its own brand. But the brand stands in great numbers, and also enterprise's competition is so chaotic today in the market. How enables own brand to stand in a prominent position? To graspe the effective brand management is very important.
The brand management's substantive question is to grasp the entire process of consumer's purchase including the behavior and knowledge of consumer's purchase .To achieve this goal the enterprise's complete strength must be fully utilised and must take the brand as the focus point .
And the brand management passes through entire process of the brand construction such as the brand cultivation, the foundation, the mature, the expansion and so on.
Looked from the brand management research whice is studied by the domestic and foreign experts nowadays situation t, Overseas throughout follows close on the competition situation's change to change its management pattern . The domestic enterprise and the correlation expert also acts according to the present situation of the Chinese enterprise are exploring the management theory which is suitable for the domestic native place enterprise continuously.
Take RACE Corporation for example: She also has a difficult process to manage the entire process of brand, once passed through the erroneous zone on the exploration path, But generally speaking the development of this corporation is successful. She takes each kind of brand management theory as the foundation and synthesis utilizes these theories, finally has been obtained an entire set of new method suits this enterprise's brand management.

The Chinese clothing enterprise already fully has realized the importance of the brand construction when it develops today.Various enterprises also have utilized the modern marketing theory to establish its own brand.But the brand stands in great numbers,and also enterprise's competition is so chaotic today in the market.How can own brand enable to stand in a prominent position?To grasp the effective brand management is very important.
The brand management's substantive question is to grasp the entire process of consumer's purchase including the behavior and knowledge of consumer's purchase .To achieve this goal the enterprise's complete strength must be fully utilised and must take the brand as the focus point .
And the brand management passes through entire process of the brand construction such as the brand cultivation,the foundation,the mature,the expansion and so on.
Looked from the brand management research whice is studied by the domestic and foreign experts nowadays situation t,Overseas throughout follows close on the competition situation's change to change its management pattern .The domestic enterprise and the correlation expert also acts according to the present situation of the Chinese enterprise are exploring the management theory which is suitable for the domestic native place enterprise continuously.
Take RACE Corporation for example:She also has a difficult process to manage the entire process of brand,once passed through the erroneous zone on the exploration path,But generally speaking the development of this corporation is successful.She takes each kind of brand management theory as the foundation and synthesis utilizes these theories,finally has been obtained an entire set of new method suits this enterprise's brand management.